Qube Cinema made headlines in the global cinema trade press this half — and for good reason. When London-based Arts Alliance Media entered administration in late 2025, the industry held its breath: AAM's software touched over 42,000 screens worldwide, and the question of who would step in had significant implications for the future of the TMS market.

The answer was Qube. Celluloid Junkie's executive editor J. Sperling Reich covered the acquisition in depth, tracing Qube's journey from a quiet but formidable infrastructure builder — with Qube Wire reaching 33,000+ screens across 135 countries — to a company that has now, with this move, firmly stepped into the global spotlight. The piece explores why this acquisition matters not just for continuity of service, but for what it signals about the direction of cinema technology: a connected, platform-first, SaaS-oriented future.

As Rajesh Ramachandran put it: "Beyond stability and continuity, there is a lot of innovation that needs to come into this space. That is what we are excited about. That is the real story here." Read the full feature on Celluloid Junkie